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2024年上海大虹桥美博会概况

上海大虹桥美博会传承始创于1989年的CIBE中国美博会，2018年正式批准升级为“中国（上海）国际美博会”，全面辐射海内外开拓华东地区市场，致力全产业链各版块的资源共享与跨界创新。

2024年上海大虹桥美博会举办时间：2024年6月19-21日

地点：上海虹桥国家会展中心

As one of the larest and oldest exhibition platforms in China, officiallyapproved to be upraded to "China (Shanhai) International Beauty Expo"in 2018, fully radiatin domestically and internationally, CIBE ShanhaiHonqiao Beauty Expo focuses on developin the market in East China, and dedicated to r esource sharin and cross-border innovation in all sectors of the entire industrial chain.

展后概况Post-exhibition overview

展馆规模 4大主题展馆全产业链

Exhibition hall scale： the whole industrial chain of four major theme exhibition halls

展览面积 Exhibition area：

230000平方米 230,000 square meters

展商数量 Number of exhibitors：

2300+品牌企业 more than 2300 brand enterprises

特备活动 Special events：30+场 more than 30

观展人次 The number of visitors： 同比增长30% increased by 30% year-on-year

展示内容：

院线美容及配套服务、美发、美甲美睫纹绣及配套 轻奢时尚品、院线美容仪器展区、院线进口品及国际展团展区、大医美展区、大健康、养生、OEM/ODM、包材、原料展区、机械设备展区、展区、日化进口品及国际展区、日化地区展团 个人护理品、护肤、洗护产品、孕婴童产品、腔美容护理、实体、电商、跨境电商展区

展会亮点

汇聚了诺斯贝尔、辣妈学院、LOBAL VICYORIA、XPΛNDΛ O、膨胀青年、逛享全球、智蜂等

10+潮玩企业以及30余个新锐品牌，以间、破盒屋、DEMO演绎间、品牌展区、K-B-C研发中心等多种形式集中展现了市场顶流新锐品牌，观众以“角色代入”的方式潮玩整个展区。

Brinin toether more than 10 trendy enterprises such as NBC, Super Mom Collee, LOBAL VICYORIA, XPNDO, Shin Youth, Shoppin around the World, IBees and more than 30 cuttin-ede brands, it concentrated on displayin the top-stream cuttin-ede brands in the market in various forms such as live streamin room, DEMO room, brand exhibition area, K-B-C R&D center, etc., allowin the audience to play in the whole exhibition ar ea in the way of "role substitution"

集结了圈内品牌如REUZEL猪佐、TWOFACE、IMPASse、hairfax、YUARE等，采用了

K2B2M的新理念，邀请了数十位海内外品牌主理人、理容师来到现场，并以理发师大赛、导师公开课、快闪店、***品牌互动展示等方式展现了当下Barber文化，扩大市场机遇。

atherin well-known brands in the circle, such as REUZEL Zhuzuo, TWOFACE, IMPASse, hair fax, YUARE, etc., it adoptedthe new concept of K2B2M, invited dozens of well-known domes tic and international brand owner-principals and barbers to the scene, and displayed the cur rent barber culture and expanded market opportunities by means of barber competition, tutor open class, Flash Mob shop and independent brand interactive display.

推出了“世博金剪奖CBC亚太发型色彩2021趋势发布”系列潮流大秀，时尚、酷炫、震撼，前瞻展示全年的流行发型与服饰搭配等。

Launched the "Expo olden Scissor Award CBC Asia Pacific Hairstyle Color 2021 Trend Release" series of trend show,which was fashionable, cool, shockin and forward-lookin, showin the matchin of popular hairstyles and clothin throuhout the year.

联乘美业和医疗康复，进一步吸纳了资源，延伸板块，多维度全生命周期向观众展示了健康美、五官美、形体美、孕育美的向往。

Lianchen Beauty industry and medical rehabilitation, it has further absorbed hih-quality resources, extended the section,and showed the audience the lon in for healthy beauty, facial beauty, physical beauty and estation beauty in amulti-dimensional life cycle.

展品类别

院线美容及配套服务、美发、美甲美睫纹绣及配套 轻奢时尚品、院线美容仪器展区、院线进口品及国际展团展区、大医美展区、大健康、养生、OEM/ODM、包材、原料展区、机械设备展区、wei商展区、日化进口品及国际展区、日化地区展团 个人护理品、护肤、洗护产品、孕婴童产品、腔美容护理、实体wei商、电商、跨境电商展区